Updated October 14, 2026 · ThriveCue Editorial Team
Gymshark vs Tonal
Gymshark vs Tonal: the differences
| Compare |  Gymshark |  Tonal |
|---|---|---|
| Price from | $16Lower | $2,495 |
| Membership per month | $0Lower | $59.95 |
| Membership required | No | YesHas it |
| Screen size (in) | 0 | 24 |
| Markets | GB, US, CA, AU, NZ, AT, BE, BG, HR, CY, CZ, DK, FI, FR, DE, GR, HU, IT, LV, LI, LT, LU, MT, NL, NO, PL, IE, RO, ES, SE, CH, CN, BR, HK, ID, IL, JP, MX, PH, SG, TW, TH, TR, BH, KW, OM, QA, SA, AECovers more | US |
| Warranty | Not confirmed | 2 years |
| Foldable models | Not confirmed | No |
Same on both: Money-back period (30 days).
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Key differences
- Gymshark scores higher overall: 9.1 vs 8.6.
- Price from is lower at Gymshark: $16 vs $2,495.
- Membership per month is lower at Gymshark: $0 vs $59.95.
- Membership required: only Tonal.
- Support channels: only Tonal offers Phone.
- Products: only Tonal offers Home gym, Smart gym.
- Markets: only Gymshark offers GB, CA, AU.
Our verdict on each
Gymshark
Gymshark suits strength buyers who want kit owned outright rather than a plan they must keep paying. Equipment starts at $16 with a monthly membership of $0, though the strength range and support on email and help centre send cardio shoppers and phone-first buyers elsewhere.
Tonal
Tonal suits US adults who want one cable machine covering strength, home gym and smart gym training, and who will keep paying a monthly membership. The machine starts at $2,495, and the membership adds $59.95 each month, which is the trade-off to weigh first.
Score breakdown
| Area | Gymshark | Tonal |
|---|---|---|
| Cost | 9.6HigherA $16 entry point and a $0 monthly figure mean the first buy and the ongoing cost both stay small. | 8.2Entry price of $2,495 plus a required membership of $59.95 a month keeps running cost high. |
| Offer | 8.7Strength only under strength, with 30 day returns, 30 days money back and free delivery past $75. | 9.0HigherOne machine covers strength, home gym and smart gym with a 30 days money back window and 2 years of cover. |
| Trust | 8.6Registered as Gymshark Limited in GB and trading since 2012, with after-sales handled on email and help centre. | Not confirmed |
How they place
| Ranking | Gymshark | Tonal |
|---|---|---|
| Home gym and strength equipment | 3 of 90 | 7 of 90 |
Every fact side by side
| Fact | Gymshark | Tonal |
|---|---|---|
| Products | Strength | Strength, Home gym, Smart gymCovers more |
| Legal entity | Gymshark Limited | Tonal Systems, Inc. |
| Headquarters | United Kingdom | United States |
| Founded | 2012 | Not confirmed |
| Support channels | Email, Help centre | Email, Phone, Help centreCovers more |
Sports gear
| Fact | Gymshark | Tonal |
|---|---|---|
| Return window | 30 days | Not confirmed |
| Free delivery threshold | $75 | Not confirmed |
| Brand or store | Brand | Not confirmed |
Where each stands against the rest
| Fact | Gymshark | Tonal | Median |
|---|---|---|---|
| Price from | $16lowest quarter | $2,495highest quarter | $699 |
| Membership per month | $0at the median | $59.95highest quarter | $0 |
| Warranty | Not confirmed | 2 yearsbelow the median | 3 years |
| Screen size (in) | 0below the median | 24highest quarter | 9 |
| Money-back period | 30 daysat the median | 30 daysat the median | 30 days |
Median across 54 listed brands.
Pros and cons
Gymshark
Pros
- Entry cost sits at $16 with a monthly membership of $0, which keeps a starting purchase small.
- A membership is not required, so equipment is owned outright with no plan to renew or cancel.
- A 30 days return window and a 30 days money back window give time to try heavy pieces at home.
Cons
- Support runs on email and help centre only, so a damaged frame or a stuck order is handled in writing.
- The listed screen size is 0 in, so no machine carries a display or guided sessions.
- Only strength equipment is listed, against cross trainer, rower and strength at Teeter, so a full room can mean buying from a second brand.
Tonal
Pros
- One machine covers strength, home gym and smart gym, so a single purchase replaces a rack of separate equipment.
- A 30 days money back window gives room to try the machine before settling on it.
- Membership is required, so the guided classes that make the machine work stay available for $59.95 a month.
Cons
- The cable machine is not foldable, and it sells in US only, so floor space and availability both narrow the appeal.
- Warranty runs 2 years, shorter than the 99 upper end some brands in this category reach.
- Membership is required, so $2,495 is not the full cost; $59.95 keeps running after the purchase.
Who each suits
Gymshark
Who it suits
- Strength buyers who want to own kit outright and pay nothing each month.
- Shoppers in the GB, US and CA markets who want a 30 day window to test a heavy piece.
- New lifters buying a single piece at $16 rather than a full rack at once.
Who should look elsewhere
- Cardio buyers: Concept2 lists rower, exercise bike and strength, so rowers and exercise bikes sit elsewhere.
- Recovery and mobility shoppers: Rollga lists recovery and strength.
- Buyers who want one brand for the whole room: Teeter lists cross trainer, rower and strength, a wider spread than strength alone.
Tonal
Who it suits
- Adults in the US with room for a permanent cable machine and a training plan they will follow.
- People who want strength and home gym work in one unit rather than a rack plus a cardio machine.
- Shoppers who read a monthly membership as part of the purchase price rather than an extra.
Who should look elsewhere
- Buyers outside the US, since Tonal sells in US only.
- Anyone in a small flat, because the cable machine is not foldable and stays on the floor.
- Cardio and recovery first, since Teeter spans cross trainer, rower and strength and covers more machine types in this category.
Current offers
Country by country
| Country | Gymshark | Tonal |
|---|---|---|
| United States | No | Yes |
Questions about each
Gymshark
How much does Gymshark strength equipment cost?+
Strength equipment starts at $16, which marks the cheaper end of the range rather than a finished setup. The monthly membership is $0, so buying kit does not open a recurring charge. A rack, bench and loaded bar will cost more than that entry figure, and the range listed is strength only.
Is there a membership or subscription fee?+
A membership is not required, and the monthly membership figure is $0. There is no plan to sign up for and nothing to cancel afterwards. You pay the product price at checkout, and because nothing recurs there is also no renewal price to budget for later, which suits a single purchase.
Tonal
How much does the Tonal cable machine cost to buy?+
The machine starts at $2,495. That is the equipment price on its own, covering the cable unit, the smart gym functions listed under strength, home gym and smart gym and a 24 in screen. The membership is charged separately on top of it.
Do I need a membership to use the equipment?+
Yes, membership is required. The guided library is what the machine is built around, so the purchase depends on the plan staying active. Buyers who only want plain weightlifting kit should weigh that against a standard rack instead.