Updated October 1, 2026 · ThriveCue Editorial Team
Britt's Superfoods vs Dr. Wilson's
Where Britt's Superfoods and Dr. Wilson's differ
| Compare | ||
|---|---|---|
| Third-party tested | YesHas it | No |
| Certifications | Organic | Gmp |
| Money-back period | 30 days | 90 daysHigher |
| Markets | GB, GG, JE, IM, FR, SE, ES, DE, AT, DK | US, CA, GB, AU, NZ |
| Price from | £60 | Not confirmed |
| Price per serving | £2 | Not confirmed |
| Subscription discount | 15% | Not confirmed |
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Key differences
- Dr. Wilson's scores higher overall: 9.0 vs 8.7.
- Third-party tested: only Britt's Superfoods.
- Money-back period is higher at Dr. Wilson's: 90 days vs 30 days.
- Certifications: only Britt's Superfoods offers Organic.
- Certifications: only Dr. Wilson's offers Gmp.
- Founded is lower at Dr. Wilson's: 2006 vs 2009.
- Britt's Superfoods is available in 5 more countries.
- Products: only Britt's Superfoods offers Greens.
- Products: only Dr. Wilson's offers Vitamins minerals, Sleep stress.
- Markets: only Britt's Superfoods offers GG, JE, IM.
Our verdict on each
Britt's Superfoods
Britt's Superfoods scores 8.7 and suits readers who want a short greens and probiotics list with third party testing. Entry price is the trade-off: the wheatgrass juice plan costs £60 and £2 a serving, ranking 140 of 157 on price from.
Dr. Wilson's
Dr. Wilson's suits buyers who want a small, focused supplement range with a long refund window, and who can live without independent batch testing. Formulas carry gmp manufacturing standards, and the 90 day money back promise takes the cost risk out of a first order.
Score breakdown
| Area | Britt's Superfoods | Dr. Wilson's |
|---|---|---|
| Cost | 8.2The wheatgrass juice plan costs £60 in total and £2 a serving, so daily use sets the real figure. | Not confirmed |
| Offer | 9.1HigherGreens and probiotics, third party tested, a subscription discount of 15% and a 30 day money back window. | 9.0Per serving costs of €1.17 sit above the vitamins field median, with entry prices at €46.85. |
| Trust | 9.0organic certification, third party testing, and a 2009 trading record from GB. | 9.0GMP manufacturing via gmp, trading since 2006 under Doctor Wilson's Original Formulations, and no third party testing. |
How they place
| Ranking | Britt's Superfoods | Dr. Wilson's |
|---|---|---|
| Gut health, greens and collagen | 2 of 172 | 13 of 172 |
Licences and countries
| Country | Britt's Superfoods | Dr. Wilson's |
|---|---|---|
| Headquarters | United Kingdom | United States |
Available in 1 country for both. Additional countries for Britt's Superfoods: 9. Additional countries for Dr. Wilson's: 4.
What we checked
Britt's Superfoods
- brittsuperfoods.co.uk: 13 facts, checked September 30, 2026
Dr. Wilson's
- drwilsons.com: 9 facts, checked September 30, 2026
Every fact side by side
| Fact | Britt's Superfoods | Dr. Wilson's |
|---|---|---|
| Products | Greens, Probiotics | Vitamins minerals, Probiotics, Sleep stress |
| Diets | Vegan, Vegetarian, Gluten free | Not confirmed |
| Legal entity | Livewheatgrass Ltd | Doctor Wilson's Original Formulations |
| Headquarters | United Kingdom | United States |
| Founded | 2009 | 2006Lower |
| Support channels | Email, Phone, Help centre | Phone, Email, Help centre |
Where each stands against the rest
| Fact | Britt's Superfoods | Dr. Wilson's | Median |
|---|---|---|---|
| Price from | £60highest quarter | Not confirmed | £25 |
| Price per serving | £2highest quarter | Not confirmed | £0.83 |
| Subscription discount | 15%at the median | Not confirmed | 15% |
| Money-back period | 30 daysat the median | 90 dayshighest quarter | 30 days |
Median across 167 listed brands.
Pros and cons
Britt's Superfoods
Pros
- Third party testing is confirmed, with organic certification and vegan, vegetarian and gluten free labels on the range.
- Subscription orders are discounted by 15%, and the money back window runs 30 days.
- A tight greens and probiotics shelf, narrower than Life Extension's multivitamins, vitamins minerals and omega 3.
Cons
- Entry price is the soft spot: the wheatgrass juice plan costs £60 and ranks 140 of 157 brands on price from.
- The range is limited to greens and probiotics, so collagen, sleep and stress shoppers are better served by Life Extension's multivitamins, vitamins minerals and omega 3.
- Diet labels cover vegan, vegetarian and gluten free only, and organic is the sole certification on organic.
Dr. Wilson's
Pros
- The catalogue is deliberately short: vitamins minerals, probiotics and sleep stress, so a shopper can find a formula without sorting through unrelated categories.
- The 90 day money back window is generous next to the 30 day returns median across the brands on the site.
- Manufacturing follows gmp, a standard shared with 53.2% of the brands on the site.
Cons
- Third party testing is no, and independent lab verification is not among its certifications (gmp), so the 90 day money back promise carries the risk on cost instead.
- The list stops at vitamins minerals, probiotics and sleep stress, while DocMorris carries multivitamins, vitamins minerals and omega 3, so shoppers wanting a category beyond vitamins, probiotics and sleep and stress need a different brand.
- Per serving cost sits at €1.17 against €1.01 in the vitamins field, so daily cost runs above that category.
Who each suits
Britt's Superfoods
Who it suits
- Readers who want a short greens and probiotics list rather than a broad vitamin shelf.
- Subscribers who prefer a 15% discount and a 30 day money back window.
- Shoppers in the markets covered by GB, GG and JE.
Who should look elsewhere
- Anyone after a full vitamin shelf, since the range here is greens and probiotics only while DocMorris lists multivitamins, vitamins minerals and omega 3.
- Sleep and stress shoppers, since Life Extension covers multivitamins, vitamins minerals and omega 3 and this brand does not.
- Shoppers who want a broad shop style catalogue, since Apotek Hjartat lists multivitamins, vitamins minerals and omega 3.
Dr. Wilson's
Who it suits
- Shoppers who want a short list of vitamins minerals, probiotics and sleep stress rather than the wider catalogue at DocMorris.
- Buyers who treat a 90 day money back promise as a workable stand in for batch level testing.
- People in the United States, CA and GB who would rather ask a question by phone than search a help centre.
Who should look elsewhere
- Buyers wanting a category beyond vitamins, probiotics and sleep and stress should look at DocMorris, which lists multivitamins, vitamins minerals and omega 3.
- Shoppers who will only buy independently tested formulas should choose a brand that publishes results, since third party testing is no here.
- Price shoppers buying only vitamins and minerals gain little from the shorter list, since vitamins minerals and vitamins minerals match it.
Current offers
Britt's Superfoods
Current offer
Discount code
20% off first order via newsletter signup: 20% off first order
Offer valid for new customers on a one-month supply of Superfood Juice
Source, checked September 30, 2026
Discount code
Juice Club: £45 off first delivery with code 45OFF: £45 off first delivery
Juice Club subscription; excludes 1 Shot a Day and 2 Shots a Day plans
Source, checked September 30, 2026
Country by country
| Country | Britt's Superfoods | Dr. Wilson's |
|---|---|---|
| Australia | No | Yes |
| Austria | Yes | No |
| Canada | No | Yes |
| Denmark | Yes | No |
| France | Yes | No |
| Germany | Yes | No |
| Guernsey | Yes | No |
| Isle of Man | Yes | No |
8 of 14 countries where either is available.
Questions about each
Britt's Superfoods
What does Britt's Superfoods cost to start?+
The wheatgrass juice plan is priced at £60 for the pack, which works out at £2 a serving. Budget the full £60 on a first order, then use £2 a serving to judge what a daily drink costs over time.
Does a subscription bring the price down?+
Yes. Subscription orders are discounted by 15% on each repeat delivery, so the renewal figure sits below the £60 entry price on the wheatgrass juice plan. The one off pack price of £2 a serving does not move.
Dr. Wilson's
How long is the money back promise on Dr. Wilson's supplements?+
Every purchase carries a 90 day money back promise, which is the main risk reversal here. It is a longer window than the 30 day returns median across the brands on the site, so there is room to run a formula through a full routine before deciding to keep it.
Are Dr. Wilson's supplements third party tested?+
Third party testing is no. Nothing in the range is verified by an independent lab, which puts the brand on the minority side of the market: 85.6% of the brands tracked publish independent testing. The 90 day money back promise covers the cost side of the risk, not laboratory proof of the contents.